Problem framing is an approach involving three main steps. The first step is to identify where you want to go in terms of innovation and/or desired change. Apart from the destination, it is essential to list the elements that can help the organization reach its objective as well as the roadblocks it is facing.
Following the first step, the problems identified must be categorized according to their perceived level of complexity. This step quickly leads to the identification of problems that may be either very costly to resolve or unsolvable as well as those that probably should have been solved a long time ago.
The third and final step is to properly prioritize and classify the projects that will be considered for the project shaping stage.